Systeme.io pricing at a glance
Four tiers, all billed per contact rather than per feature. Every plan — including free — includes funnels, email sending, courses, the affiliate manager and automation rules. What changes as you move up is volume, not capability.
- Free: $0 forever — 2,000 contacts, unlimited emails, 3 funnels, 1 course, 1 automation rule
- Startup: about $27/month — 5,000 contacts, 10 funnels, 5 courses, A/B testing, unlimited automation rules
- Webinar: about $47/month — 10,000 contacts, 50 funnels, 20 courses, evergreen webinars
- Unlimited: about $97/month — unlimited contacts, funnels, courses, plus 1-on-1 onboarding
What the free plan really includes
This is the part most pricing pages get wrong. Systeme.io's free tier is not a trial — there's no countdown and no card required. It is feature-complete rather than feature-crippled, which is unusual in this category.
- 2,000 contacts and unlimited email sends to them
- 3 sales funnels with unlimited pages inside each
- 1 online course with unlimited students
- Built-in affiliate program manager (competitors charge $99/mo for this alone)
- Zero transaction fees on sales — you keep everything after Stripe or PayPal
- The real limits: 1 automation rule, 1 workflow, and Systeme.io branding on your pages
Where the limits actually bite
Contacts are the meter that moves. Funnel and course counts rarely stop people; the contact ceiling and the single automation rule on free do.
- Contact count includes unsubscribed and cold contacts until you delete them
- One automation rule on free means one trigger — enough for a lead magnet, not a launch sequence
- Removing Systeme.io branding requires a paid plan
- Custom domains are available on free, which is unusual and worth knowing
- Evergreen webinars only appear on the $47 Webinar tier and above
Annual billing and the real discount
Paying yearly takes roughly 30% off each tier — the equivalent of about four months free. Because Systeme.io's tiers are wide, most people who commit annually do so at Startup and stay there for a long time.
- Startup: roughly $228/year instead of $324 monthly
- Webinar: roughly $396/year instead of $564 monthly
- Unlimited: roughly $828/year instead of $1,164 monthly
- There is no lifetime deal — treat any site advertising one as unofficial
The stack-replacement math
The reason to look at Systeme.io isn't the feature list, it's what a comparable stack costs. Reproducing the $27 Startup plan with best-in-class separate tools runs roughly six times the price.
- Email marketing (ConvertKit or similar): about $29/month at 5,000 subscribers
- Funnel builder (ClickFunnels): $97/month minimum in 2026
- Course platform (Teachable): about $39/month, plus transaction fees on lower tiers
- Affiliate manager (FirstPromoter or similar): about $49/month
- Combined: roughly $214/month vs $27 — the gap, not the polish, is the argument
Systeme.io pricing vs Kajabi and ClickFunnels
Against the two platforms it's most often compared with, Systeme.io is not slightly cheaper — it's a different price bracket. What you trade away is design polish and course-player refinement.
- Kajabi: from about $149/month, with no free tier — Systeme.io Unlimited costs less than Kajabi's entry plan
- ClickFunnels: from about $97/month for funnels only, email and courses cost extra
- Teachable: cheaper entry, but takes a transaction cut on lower plans and has no funnel builder
- Systeme.io: $0 to start, no transaction fee at any tier, all four jobs in one login
Which plan to actually pick
Start free — genuinely. The upgrade trigger is almost always the same for everyone: you need more than one automation rule, or you've crossed 2,000 contacts.
- Validating a first offer: Free, indefinitely
- Running a live launch with a real email sequence: Startup at $27
- Selling through evergreen webinars: Webinar at $47
- Multiple offers, big list, or an agency running client assets: Unlimited at $97